weaktwos: (Default)
weaktwos ([personal profile] weaktwos) wrote2003-03-16 09:49 am

(no subject)

There's a company out there called Fiducial. Yes, their name is all about trust. Of course, it is probably some financial company, but stopped paying attention to the commercial, as my mind danced around with the pronounciation of "fiduciary". Pronoucing the word is like rolling down hill on your bike, "fi", then rolling through a puddle at the bottom of the hill "duc" then hitting another quick hill "iary".

Then the ad wizards for Fiducial decided to repeat the company name, lest we should forget.
Fiducial.
Fiducial.
Fiducial.

Yes, it's Monster Trust Racing!!! Fiducial. FIDUCIAL. FIDUCIAL!

[identity profile] clemidia.livejournal.com 2003-03-16 04:40 pm (UTC)(link)
Heh.

How ironic is it that it has the sound of "douche" in its little trust-inducing proselytizing?